Holiday Shopping Trends for 2021
Dec. 29, 2021
Ngoc (Cindy) Pham is an assistant professor of marketing from Brooklyn College’s Koppelman School of Business. With COVID-19 affecting the retail market in various ways, Professor Pham talks about some trends and misconceptions within retail marketing and sales at the end of 2021. She is an expert in consumer behavior, international business, professional selling, and sales management, as well as fashion marketing and merchandising.
2021 Trends and Misconceptions within Retail Marketing and Sales with Ngoc (Cindy) Pham, Assistant Professor of Marketing, Koppelman School of Business
