Tracking Redirects
Before you begin, open the Tracking code spreadsheet, and create the following:
- Redirect reference name - ex: Online Chat: Match 27, 2016
- Redirect filename - ex: 160327.php
- Destination URL - where does the redirect link to?
- Google Code elements (broad > more specific > unique) - no spaces and only 0-9, a-Z, and - or _:
- Source - most generic category of organizing, will be reused over and over. Ex. CUNY, BCCalendar, CUNY-Events
- Medium - where was the link specifically. Ex. Event, Email, GoogleAd.
- Campaign - completely unique code for the link itself. Reaffirm your office and potentially the source and medium codes. Ex: GradAdm-OC-EM-160327 (Graduate Admissions - Online Chat - Email Link - March 27, 2016)
- Go to Bitly.com and shorten the Full URL
If you intend to link to the same redirect from multiple sources/mediums - email, CUNY events, etc., you can create multiple spreadsheet entries using the same Redirect reference name and filename but with unique tracking codes.
Step 1
Create the redirect:
- Select Open Subpage Content redddot above.
- Select Add Primary Page reddot.
- Create and Connect Page > Select the 'Tracking Redirect' Content Class.
- Enter the Redirect reference name in the Headline Field > Click Ok.
- Select Close Subpage Content reddot.
- Follow the new link in the right-side navigation to complete the redirect setup.
Step 2
These directions are repeated on the redirect itself:
- Click the Open Redirect reddot.
- Click Add/Modify External Destination URL reddot > Enter the Destination URL > Click OK.
- Right-click to display contexual menu > Select 'Edit Properties' > Add Redirect filename > Click OK.
- Right-click to display contexual menu > Select 'Submit to Workflow'.
- Right-click to display contexual menu > Select 'Publish' > Accept all defaults in Publishing dialog > Click OK.
- Click on the 'Tracking Redirects' link in the breadcrumbs to return to the main tracking page.
Step 3
Use the Bitly link(s) in your emails, event listings, etc.
