Publishing, Advanced Certificate
Student Learning Outcomes
The Advanced Certificate in Publishing seeks to introduce graduate and non-matriculating students to the editorial, publicity, marketing, and sales components of the industry. Elements of print and digital publication are addressed, from planning, writing, and design, to marketing, promotion and distribution. Lectures, student collaboration, guest speakers, and regular assignments ensure that students acquire the skills to enter the publishing industry, whether in a traditional firm, a small independent press, or an online publication. Industry professionals teach all courses and evaluate all assignments. The internships place students in active learning environments in which interaction with writers, agents, designers, and advertisers fosters the practical knowledge and experience to propel their careers.
The Advanced Certificate in Publishing prepares students for careers in the fields that comprise the contemporary publishing industry, including editorial, design, production, marketing, and publicity. The program features academic courses taught by industry professionals and internships that provide graduate and non-matriculating students the knowledge, professional skills, and contacts necessary to enter the publishing industry. Combining instruction with hands-on training, the program introduces students to every aspect of the book publishing process and allows students to sharpen skills developed in the classroom and test their interests and talents in workplace settings.
The Advanced Certificate in Publishing is consistent with Brooklyn College’s Strategic Plan, which recognizes a “long and proud history of providing outstanding, affordable education to students from diverse backgrounds...” The program supports Brooklyn College’s goal of preparing students for career possibilities as well as leadership opportunities: “…we must prepare our students for a broad range of career paths, advanced degrees, leadership opportunities, and responsible citizenship in a complex and interconnected world.”
